Putting together a team marketing presentation and proposal, delivering it to the right person and completing a follow up is harder then most people realize. Before you even think of approaching a sponsor much ground work is needed. Our marketing programs focus on several key questions. They are produced for sportsman and professional teams. They are custom created for the type of business and the individual goals of that company.

You would be surprised how many teams use the same proposals for everyone. For example: Delivering the same proposal to an after market auto parts store and a fast food restaurant. The only thing the two should have in common is the name of the race team in the presentation, but yet many teams just change the name and send it on out. At Fast Track Marketing, we research companies that fit the criteria for sponsorship. Their current advertising budget, their advertising plan, corporate structure, future projected earnings. In fact in most cases, we know more about the company then most of the employees.


We learn about what will benefit the company and how best to present it’s products or services at the race track. We are developing an advertising strategy that will help deliver their bottom line, increase their market share and bring product awareness to a venue that could potentially provide them with a future consumer base.

We stay on top of the stock market reports and financial networks to see who is making money 
and who has the financial resources available to support motorsports sponsorship. After all, a company with only $ .10 cents on the profit dollar going back into advertisement and losing money should not be focused on racing.

Sponsorship programs from other marketing agencies charge up to $ 10,000 a month. If they don’t produce, they still make money. Not a bad way to work it, only we figure your team's money, like a sponsorship should produce something for you and just not make your agency rich.

At Fast Track Marketing you pay for the initial program. Printing, proposals, research and contacts . As with any of our Programs, If we don’t produce, we don’t get paid. After we sign the sponsorship agreement and you receive your check we retain 10 % of the gross for our services. This is usually negotiated with the sponsor. Not from your proceeds. During the contract year your sponsor may elect to retain our agency for implementation and maintenance of your racing program. This is paid for by the return on their investment and help them develop new ways to create name or brand awareness. If is a sponsor feels that there is a definite benefit to the partnership they may develop a financial relationship that could be an asset for your team in years to come. 

Since there is considerable effort and cost to building and delivering a sponsorship program, there are no refunds offered for retainer fees. There are no guarantees neither written or implied for the success of any marketing program.

You owe it to yourself to have Fast Track Marketing create a marketing partnership for your team. We specialize in sportsman programs in all form motorsports. 

For more information email us at info@racingsponsorships.com